PROJECTS︎︎︎
COMMERCE︎︎︎
ABT.︎︎︎ 








©JOYCE












︎︎︎ARCHIVE
︎ : PROJECTS︎︎︎ :  a.DEMONSTRATION
︎︎︎INDEX





Co-Founder. Co-Director. 
Illustration + Graphic Design, Product Design.

: a.DEMONSTRATION ( by HOME-ROOM ) : EST. 2019

A subsidiary operation under HOME-ROOM- made with the purpose of Object and Artifact making. 
a.D represents and demonstrates concepts and contexts of HOME-ROOM’s various interests through the physical by bringing abstractions and intention into form, and engaging in the more traditional / commonplace practice of Commerce- the exchange of material “goods + services”- along with rituals closely associated with that exchange in a contemporary setting- (branding/marketing/vice of capital + profit) in order to sustain and raise awareness on HOME-ROOM’s primary objective.

Individual projects under a.D are referred to as “Assignments” (ASGN) and serve as the foundations for curiosities, interests, and case studies HOME-ROOM would exercise- developing its philosophy, intention, vernacular, and experience which each subsequent Assignment.

: (Manfuacture) -> Object -> (Implementation of Abstract / Intent ) -> Artifact :





©2023
Website via Cargo c/o ©JOYCE. All artworks are created by Joaquim Francisco under the pseudonym ©JOYCE unless otherwise stated.
All Rights Reserved.